The legendary rapper Snoop Dogg is taking his crypto adventure to the next level with his recent effort to introduce NFT collectibles on Cardano (ADA). Cardano was chosen due to the network’s ongoing stellar growth in recent months.
Cardano Collaborates With Snoop Dogg
Snoop Dogg’s announcement of a cooperation with Clay Nation for the creation of an NFT collection incited a thrill of excitement across Cardano. The partnership features top NFT artist Champ Medici and will allow the holder to gain exclusive access to the artist’s previously unheard tracks and other limited edition insignia.
“It’s official: Snoop Dogg and Champ Medici will partner with Clay Nation to bring users the iconic collectibles, unreleased music, and limited edition pitches,” Clay Nation announced. The announcement was followed by a video showing Cardano’s creator reaching out to Snoop Dogg for cooperation on the blockchain.
Snoop Dogg and Champ Medici drop their Clay Mates collab. Credit: Clay Mates
Both Hoskinson and Snoop Dogg have given the seal of approval for the post. The NFT project in the video “Claymations” is scheduled to kick off on April 5 and boasts unique handcrafted Clay NFTs. Since then, the project has gained substantial momentum over the past few days.
Snoop Dogg’s engagement with Cardano into NFTs is not his first attempt. By constructing the Snoopverse on SandBox, the iconic rapper has made many forays into crypto and the metaverse. He is also intensely invested in music NFTs and has disclosed intentions to transform the newly acquired Death Row Records into the metaverse’s first NFT recording label.
Cardano’s Ecosystem Is Developing
With a modest start following the integration of smart contracts to Cardano, the network has exploded in recent months. Cardano’s total value locked (TVL) has increased by over 25,000% since January 1 to exceed $300 million. Not content with the figure, the network publicized the accomplishment of issuing more than 4 million native assets on Cardano.
“Remember when I predicted thousands of assets and DApps on Cardano? Well, I was wrong, there are now millions of native assets issued, and DApps are now in the hundreds,” Charles Hoskinson said.
Hoskinson believes that Cardano’s ecosystem will reach previously unimaginable heights after the Vasil hard fork. He added that many Cardano decentralized applications (DApps) are waiting for the Vasil hard fork to debut in June to take advantage of pipelining, which significantly impacts TVL.